Nvidia Eyes Big Investment in AI Search Startup Perplexity
Nvidia is currently negotiating a new deal with the AI search startup Perplexity. This move would value the company at over 30 billion dollars. That figure is significantly higher than its previous valuation from earlier this year.
Perplexity has grown quickly as its annual revenue recently tripled to 750 million dollars. The company uses advanced models to provide direct answers instead of traditional search links. This rapid growth has made it a favorite among tech investors.
There is a strategic side to this deal for Nvidia. When Nvidia invests in AI companies, those businesses often spend the money right back on Nvidia hardware. This helps Nvidia lock in more customers for its expensive and popular chips.
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